Banner: Good Friends & Maruti Media House
Cinematography: J Prabhakar Reddy
Editing: SB Uddhav
Story – art – dialogues – screenplay – direction: Maruti
Producers: SKN & Shriya’s Srinivas
Release date: 23 March 2012
Theater watched : Naaz Apasar A/c , Guntur
Rating : 3 / 5
Srinivas and Reshma New Telugu Film Ee Rojullo Movie Review:Ee Rojullo is a small budget film that hit the screens today on the occasion of the Telugu New Year Day Ugadi. Many small films that hit the screen last year without much fanfare have done surprisingly well in recent times. Let us see how Ee Rojullo, a film based on a real life story has turned out to be.Story:Story: The story is about love, misunderstanding and learning from the mistakes to get ahead in life. The story is about two youngsters – Sri (Srinivas) and a girl Rajni. Sri is in love with Rajni. He is ready to do anything for her. Rajni, on the other hand, is not in love with Sri but with another guy. Sri helps Rajni financially but she takes the money and runs away with another guy. This naturally comes as a big shock to Sri. He is totally dejected. Sri now wows never to fall in love or trust any girl.
On a parallel track we have another girl Shreya (Reshma) a happy and good natured and friendly girl. She is a friend of Karthik. The problem is Karthik mistakes Shreya’s friendly nature as love. So he keeps following her in the name of love. Karthik also becomes very possessive about love. Shreya is fed up with the constant attention of Karthik and his love proposal, so she distances herself from Karthik and decided not to be friendly with any boy in future.
The film then moves to the familiar and expected lines. Sri and Shreya meet and they naturally hate one another. Sri and Shreya keep meeting but they are all the time eyeing each other with suspicion. However, Shreya slowly begins to get close to Sri. What makes her to shed her hatred for men and come closer to Sri? Will Sri and Shreya finally shed their hatred and come together? This is the suspense element. There and several twists and turn in the tale before the film reaches the climax.
Artist Performance:Its almost 95% of the actors in the film are new faces. Hence we see characters and follow the characters instead of actors. Srinivas fits the role well and does a decent job. Reshma has Trisha’s features and the director has succeeded in shooting her in right angles in order to make her appear more like Trisha. She is a nice actress. Sai, who did the stuttering friend role is superb and a big credit should go to the director Maruti for the characterization. MS Narayana’s 5-minutes cameo is entertaining. Ambati Srinivas (Vaddu Saroja fame) is good as a watchman. Bhargavi is spontaneous as a rebel friend of heroine. All other actors have performed with ease.
Technical and Other Departments:Music by JB is very good. He has used certain familiar beats to popularize music. Ninna Monna is pretty good melodious song. But, it’s Ring Tring that makes you fall in love with it. Cinematographer J Prabhakar Reddy does a fine job with Canon 5D Mark II camera. He used the flexibility of compact camera selectively (in scenes like carrying chai glass) and stuck mostly with regular shots. The quality of the digital camera is as good as a regular camera. Dialogues penned by Maruti are contemporary and catchy though there is obscenity in certain dialogues. Editing is fine. The ‘Good Cinema Group’ should be appreciated for putting content first irrespective of shoe-string-budget constraints.
Movie Analysis:First half of the film is fun and second half has story. The plus points of the film are freshness and contemporary feel. The second half should have been more compact and the obscene dialogues/gestures should have been moderated. This film might not find a place for the people who may find certain dialogues and references to be offensive. But will go well with youth and masses.
Final View:Ee Rojullo is a decent film made on a small budget but still boasts of good production values. The film is targeted at the youth and they would connect with the film in a big way. The film, however, may not appeal much to the family audiences. Still, Ee Rojullo is a decent, interesting as well as entertaining film.Its a good film to watch this ugadi.